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“Video allows us to tell the great stories of our customers, rather than our own. Great marketing starts with great stories. Be unique, inspire, and connect.”

– Bo Dietrick

Most Recent Posts

Do you need New and Innovative ways to Attract and Keep Customers?

Owning a business means you need to be a part of everything from the management to the advertising. Whether you own a small business or a larger one, you’re going to need new and innovative ways to make sure potential customers can find you and keep your customers interested in your business. One thing you may not have considered is using videos as part of your search engine optimization techniques. By implementing videos, you can catch the attention of a variety of customers and keep their interest. There are quite a few other benefits you can receive when you have

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Why DIY Videos are not Saving you but Costing you BIG Money!

The DIY trend is becoming increasingly popular in the US. In the quest of saving a few dollars, many businesses end up paying a huge price, compromising their brand image and sales all due to poor-quality DIY videos. A brand’s image can take years—and lots of dollars—to build, but skimping on video production (let alone photography) could negatively impact the prestige of the brand, making it vulnerable to collapse like a house of cards. A study by Conviva shows that content producers lost $2.16 billion in revenues due to poor-quality video streaming. It impacted significantly on their viewer engagement and made a bad

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Postcreatives Wins Platinum Hermes Award for Excellence in Video Marketing

Postcreatives Awarded Platinum Statue for Sportika Sports Promotional Video DALLAS, TX – Hermes Creative Awards today announced Postcreatives as a Platinum winner in the 2017 international awards competition. The Hermes Awards recognize outstanding work among creative professionals involved in the conceptualization, writing, design, and production of emerging media. The Hermes Awards receive over 6,000 annual entries from throughout the United States, Canada, and numerous other countries. Entries come from corporate marketing and communication departments, advertising agencies, PR firms, design shops, and production companies. Postcreatives won the Platinum statue in the marketing category for the promotional video the agency produced for Sportika Sports.

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The Greatest Video Marketing Trends to Look Forward to in 2018

It’s been coming since the dawn of the television age and the advent of YouTube… Video marketing is a major frontier and marketers who know what’s what keep one eye fixed on video marketing trends. The truth is, consumers want video. 53% of people want to see more video content, and 73% of B2B marketers say that video marketing is good for ROI. So what’s holding you back? Here are the up and coming video marketing trends you should keep an eye on – and put in rotation with your forward-thinking marketing squad. Projection Mapping Picture this: it’s video, but 3D. Here’s how it works.

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10 Compelling Reasons Why Your Business Needs Professional Photography Services

It’s no secret you need a website to promote your business in this day and age. Unfortunately, not all business owners understand the power of utilizing professional photography services on their sites. Some people think photographers are just for headshots, and others don’t even contact a professional for that!The truth of the matter is this: professional photos can take your brand to the next level. From digital campaigns to print media, custom images are a crucial part of any marketing strategy. Not convinced? Keep reading to discover 10 reasons why you need to invest in professional photography services. 1. Say

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